Since the widespread introduction of paid leave, holidays have become a valuable resource for the tourism industry, which has skillfully exploited them by creating a visual language specifically for leisure. Consequently, areas are stripped of their original purpose and developed to accommodate tourism. Symbols are created to transform certain destinations into idealised, desirable places, setting new standards of beauty. The sea and its shores are the most visible representation of this phenomenon: clothing, activities, food, music and films are all tailored to fit a seaside fantasy. The idea of being on holiday has become a lifestyle based on freedom of body, time and the individual. It is a time that lies outside everyday life and is presented as a reward for working hours.

'We're Seeing New Things' explores the representation of the holiday experience and examines the construction of the myth surrounding this social phenomenon. The installation uses screenshots of social media posts by influencers, hotels, restaurants and holidaymakers, who portray themselves in exotic seaside imagery. As the choice of holiday destinations is increasingly influenced by social media, this content presents experiences that are portrayed as authentic and accessible to all. However, these posts, stemming from a consumerist process, are nevertheless shaped by aesthetic codes and standardisation.

The publications are printed and arranged alongside a photo-tapestry dating from the 1990s, depicting a sunset over a palm-lined beach. This kitsch relict of another era is paired with contemporary publications that offer a temporal interpretation of the holiday image. The visibility of the installation is disrupted by publications stuck to the tapestry that appear to be fading and falling off. As the artificial and consumerist values evoked by their content are destined to be ephemeral, they give way to an empty, barren space.

Collage on photo wallpaper, 98x136cm, 2026